About EUTA
EUTA builds Sam, an AI SalesOps employee that keeps your HubSpot or Salesforce clean and never changes anything without your okay. One product, done well: an AI coworker you can actually trust with your data.
Why we built Sam
Most "AI for your CRM" guesses and acts on its own. That's the opposite of what operators asked for. Teams don't want another autonomous agent making silent changes. They want a dependable coworker who does the tedious data work, shows their working, and asks before touching anything.
So we built Sam to work the way a good junior hire does: start read-only, prepare the cleanup or the report, and check with you before anything changes. It earns more responsibility as it proves itself, and you're always in control of how much it does.
What we stand for
The principles behind every decision we make about Sam.
Approval-first
Software shouldn't touch your CRM without asking. Sam shows you what it found and waits for your okay, every time.
Honest about uncertainty
When the data's too thin to trust, Sam says so, instead of inventing a confident-but-wrong number.
You stay in control
Sam starts read-only and earns responsibility like a new hire. Every action is logged, with a 7-day undo.
Built on real integrations
Official HubSpot Technology Partner, and works with Salesforce too. No lock-in to one ecosystem.
See what Sam finds in your CRM.
Free for 14 days. No card required for the pilot.